< Back To Article                    
Published: Volume 19, Issue 5, May, 2011
Summer fashion stands for cool and clean. This is the list...

1. Market Newbies
Luscious introductions to the shelves

Tommy Hilfiger launches its footwear ranges for men and women. Classic American cool can be found in the season’s two lines – Sportswear and Denim. Check out.

Just JJewels has sleek, non-fussy jewellery made in 92.5 sterling silver. Pendants, bracelets, necklaces, earrings – order your trinkets online. Lovely for summer, great as gifts.

Mum’s the word at MAL. Accessories created specially for expectant mothers include neckpieces by Payal Luthra and pocket scarves from All by N, made in cashmere, gossamer gauze and more such luxe comfy fabrics.

Go co-ed and back a few decades. The Vintage Glam collection by Esprit draws big time from yesteryears’ varsity looks. Lots of denim, mini polka dots, checks and stripes on easy, breathable fabrics. Starched and ironed or crushed and grunge, sport your own uni persona.

The Indigo Brothers range from Pepe Jeans is all set to brighten up the summers. Powder blues, corals, blush pinks and turquoise on checks, stripes and argyle patterns – everything is young and optimistic in spirit.

The summer collection of footwear from Clarks is stylishly ergonomic. Sandals, closed-toes, ballet flats, pumps – everything looks as good as it feels. Walk on.

2. Material Men
Goodies for the guys

Outwear from Alfred Dunhill for summer 2011 takes inspiration from the English gentleman of the 1920s and ‘30s. Silk blend overcoats, reversible macs, belted shirt-jackets and evening blazers are light, elegant and very versatile. Dress up.

Energie arrives in India. A high energy show at Lakme Fashion Week styled by tinsel town favourite Rocky S marked the brand’s launch. Rugged to casual sportswear – low maintenance, high appeal. And you are set for the sweltering months ahead.

3. Tech Talk
Gadgets and applications at your service

The LG Optimus 2X is the first model to run on Nvidia’s new Tegra 2 chipset and comes with a dual-core processor. Translated to dummy language, this means powerful performance, sleek looks, response to touch and exceptional intelligence. We are talking about a phone here, just to clarify.

Scene snips
Style bytes to keep you updated

Fendi has collaborated with leading contemporary artists to create a special range of one-of-a-kind handbags, for the ‘Bid to Save the Earth Auction’, which has been organised by Christie’s. Damien Hirst, Tom Sachs, Richard Prince, Andisheh Avini, KAWS and Enoc Perez are among the six names who have designed in the signature styles for the iconic Italian brand. The proceeds will be directed to several environmental organisations who are working on various geological conservation projects.

The newly launched WGSN Boutique is the world’s first trend forecasting service exclusively for independent fashion retailers. The service can be availed by an annual online subscription, and is subject to approvals.

Pringle of Scotland have found their new leading man in the form of Alistair Carr. The Central Saint Martins alumnus, who has also worked at Balenciaga under Nicholas Ghesquière, takes over from the legendary Clare Waight Keller, who was instrumental in pushing the boundaries of the company and putting her creative stamp on knitwear. The men’s collection in June will be Carr’s first, followed by the spring summer collections in September.

Subscribe to Verve Magazine or buy the Verve issue on stands now!