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September-October, 2006 > Spotlight
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Verve News

The devil is in the details

Fashion. Cattiness. Glamour. The key ingredients in any interesting
story. Not very surprising then that 'The Devil Wears Prada' is a best-selling
novel and a successful film. Read On...

Go with Verve

AUTO major M&M faces a complex branding and marketing challenge for
its new multi-purpose vehicle (MPV), which is intended as the successor
to the Scorpio and is due to be launched in 2008. The MPV will be built
on a new platform code-named the 'Ingenio'. Read On...

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