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Fashion Forecast
Published: Volume 22, Issue 1, January, 2014
FICCI FLO presents a double whammy for Mumbai’s fashionistas with trends 2014 – an opportunity to aid the cause of educating the girl child coupled with a one-day shopping adventure

Trends 2014, the immensely successful shopping extravaganza by FICCI FLO, is all set to take place at the Vivanta by Taj President, Mumbai. An initiative of Vinita Bimbhet, Neelam Miglani, Sucheta Shah and Malti Jain, Trends 2014 provides the Mumbai haute cognoscenti an exclusive preview of all that will be the rage in the year 2014.

The Federation of Indian Chambers of Commerce and Industry (FICCI), the apex body of industry and commerce in India, houses FLO – Bombay Chapter, its women’s wing. FLO membership comprises women who have created an impact by being actively involved in family-run businesses, entrepreneurship, the corporate sector and other esteemed professions. All proceeds garnered at Trends 2014 are invested towards the cause of ‘Educating the girl child’.

Vinita Bimbhet, member, governing body, affirms, “One of the key challenges towards educating the girl child is the lack of amenities in schools. It is towards this that FLO - Bombay Chapter is using its unique position.”

Trends 2014 is a veritable showcase of gorgeous necessities for women. It will exhibit much-coveted products by Rennaisance Homez, stunning ensembles by Narjis & Nida, fine designerwear by Shravan, south sea pearls by AKIKO and many more contemporary goodies.

Besides being a platform for entrepreneurs to display their newest innovations, Trends 2014 provides a unique shopping experience as well for its invitees. Mumbai’s glitterati brigade will definitely be seen heading towards Vivanta by Taj-President on January 16, 2014 to support the cause and check out the offerings on show.

KANIKA MEHRA
Vibrant, funky and resonant of fine design, Kanika Mehra’s ensembles are for the contemporary woman. The apparels feature unique embroidery and are fashioned using a vivid palette of the most electrifying colours. Offbeat in appearance and bold in taste, these outfits strike a chord with the unconventional beauty.

 

 

 

 

 

ROSSOYUKI
Exuding luxury, opulence and magnificence, Rossoyuki will present its exquisite collection of handbags and neckpieces. The Italian ‘Rosso’ meaning red and Japanese ‘Yuki’ meaning snowflake combine to form the brand-name of this accessories house. Brainchild of designer Priyanshi Mehta, each Rossoyuki product is embellished with Swarovski crystals and intricately woven with the fine Gutermann threads emanating simple radiance.

CERES JEWELLERY
A high-end name catering to the upper echelons of society, CERES was established in alliance with the prestigious Goenka & Jewels Ltd. A brand that spells luxury, it is primarily famous for its line of solitaire jewellery. Each piece at CERES is carefully crafted with the view that it will be worthy of being an ‘Antique of the Future’, a study in sophistication and cutting-edge design. No wonder then, this is a brand with a futuristic vision.

ANTICA MURRINA
Founded half a century ago by the Voltolina family, Antica Murrina has been synonymous with the production of jewels in Murano Glass which are unique, creative and handmade. Fashion and tradition combine to form each AM product which is the result of blending glass with different materials to produce distinguished trinkets. Glass Masters at the manufacturing house work in close coordination with designers from the jewellery and fashion world to churn out some of the most elegant products on display.

 

 

 

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